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Creative Producer & Digital Brand Manager / TRAFFIC MANAGEMENT & film/tv PRODUCING

OVERVIEW OF
SKILL SET

CREATIVE PRODUCER & DIGITAL BRAND MANAGER 

  • Creative and multimedia production

  • Brand development and brand positioning

  • Website planning, design and content management

  • Shopify and e-commerce coordination

  • Product catalogue creation and management

  • Product photography and professional retouching

  • Food and beverage photography

  • Art direction, styling and set design

  • Graphic design and digital content creation

  • Social media strategy and management

  • Instagram and Facebook content creation

  • Reels, stories and carousel development

  • Copywriting and brand storytelling

  • SEO-focused website copy and content

  • Digital campaign planning

  • Email marketing content

  • Customer journey and user-experience planning

  • Online product descriptions and sales copy

  • Content calendars and campaign scheduling

  • Supplier, developer and stakeholder coordination

  • Production planning, budgeting and timelines

  • Quality control and final-content delivery

  • Performance tracking and content optimisation
    I manage the complete creative and digital process—from brand strategy, product photography and content creation to website coordination, e-commerce development and social media management. I connect the creative, commercial and technical aspects of a project to ensure that every platform presents one clear, professional and consistent brand.
     

BUDGETING

  • SABC & TV Budget creation and reconciliations. Management of all financial processes and procedures.

  • Ensure the productions remains in budget.

  • Prepare Monthly recons – invoice based.

  • Cashflow the production

  • Creating purchase orders and invoices both external and internal

  • Sourcing competitive quotes.  

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SCHEDULING

  • Daily/Weekly Schedule & monthly schedules to be aligned with budget requirements and creative requirements.

  • Communication to all relevant production team members as well as studio.

  • ASANA or WRIKE schedules for the duration of the project from concept to final delivery.

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RESOURCE MANAGEMENT 

  • Hiring of freelance contractors - stylists, make-up artists, editors, cinematographers, focus pullers, vfx, editors, assistants, caterers, motion graphic artists, talent/presenters etc.

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COORDINATION

  • Shoot planning, research and coming up with concepts & briefs, pitching briefs & budgets

  • Location recce & scouting. Sourcing the right location within budget.

  • Permits - SAN PARKS, CITY OF CAPE TOWN OR OTHER

  • Purchasing of props,  making props, set design & food styling

  • Talent castings, bookings & street scouting or posting adverts looking for new faces. Talent contract agreements

  • Flights VISA & accommodation - local & internationally. Creating functional itineraries

  • Callsheets, movement orders, logistics, vehicle hire etc.

  • Time management processes and timesheets​

  • Production insurance

  • Administration of petty cash

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ASSET MANAGEMENT

  • Keep track of episodes live and pre-recorded episodes in an asset register.

  • Uploading final exports to VIMEO or Frame.io

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DUBBING

  • Transcribing, translation, copy editing, sourcing voices, studio directing, ingesting, and sending to post-production for laying of voice to final mix and final export.

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POST PRODUCTION 

  • Post Production Process for SABC (FCC, BTV, Music Cue, Prelim FC paperwork; delivery of master drives.

  • ASANA schedules for offline and online, grading, final mix, quality control to final delivery.

  • Asset management of final products.

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